We provide strategic communications counsel to organizations and individuals for a wide range of situations: 

• Reputation Management - Preventing a tarnished reputation (or bouncing back after damage has been done)

• Crisis Preparedness - Assessing vulnerabilities and creating crisis communication plans 

• Crisis Management - Weathering a disaster, public scandal, legal issue, etc.

• Brand Building and Positioning - Crafting a compelling narrative and image to build or reposition your brand 

• Mergers or Acquisitions - Managing complex communication challenges related to employees, customers, and shareholders

• Leadership Changes - Conveying the appointment of a new CEO or significant management shifts

• Launches - Creating support for new offerings or initiatives 

• Market Entry or Expansion - Building a presence in the new area 

• Public Policy and Advocacy - Crafting persuasive messages to engage with policymakers and mobilize public support 

• Transformation - Fostering understanding and adoption of new systems or processes

• Employee Engagement - Enhancing internal communication to boost morale, productivity, and culture

• Strategic Partnerships - Evaluating, forming, and announcing strategic partnerships or alliances with other organizations 

• Fundraising and Investor Relations - Creating persuasive pitch materials and maintaining transparent communication

Jenny is a trusted PR and marketing counselor with more than 20 years of experience serving publicly traded companies, small businesses, and nonprofits.

She has held the Accreditation in Public Relations (APR) credential from the Public Relations Society of America (PRSA) since 2008. In 2023, she was inducted into PRSA's honorary College of Fellows, the profession's highest recognition of communications excellence, ethics, service, and leadership. She has served in multiple board terms for the PRSA Nashville Chapter and chaired PRSA's International Conference in 2023. 

Jenny began her career with Atkinson Public Relations, working with such clients as HCA, Pinnacle Financial Partners, Loews Hotels, and American Airlines, and went on to oversee PR for TriStar Centennial Medical Center (HCA's flagship hospital). 

She led PR and marketing for Gaylord Opryland Resort and Convention Center (one of Marriott International's largest hotels) from 2010-2018 before returning to PR consulting. 

A graduate of Lipscomb University, Barker has been recognized as a Nashville Emerging Leader Award (NELA) winner and in the Nashville Business Journal's 40 under 40. 

She has earned numerous awards from PRSA, the Association of Junior Leagues International (AJLI), the Tennessee American Hotel & Lodging Association (TH&LA), and the American Hotel and Lodging Association (AH&LA). 

Jenny served as president of the Junior League of Nashville during its centennial celebration (2021-2022) and has served on the boards of Oasis Center, Nashville Cable, and Monroe Carell Jr. Children's Hospital at Vanderbilt. She is active in the Rotary Club of Nashville. 

Jenny, her husband, and their preteen daughter live in East Nashville and enjoy general aviation, motorcycling, and travel adventures.