We provide strategic communications counsel for a wide range of situations: 

• Reputation Management - Preventing a tarnished reputation (or bouncing back after damage has been done)

• Crisis Preparedness - Assessing vulnerabilities and creating crisis communication plans 

• Crisis Management - Weathering a disaster, public scandal, legal issue, etc.

• Brand Building and Positioning - Crafting a compelling narrative and image to build or reposition your brand 

• Mergers or Acquisitions - Managing complex communication challenges related to employees, customers, and shareholders

• Leadership Changes - Conveying the appointment of a new CEO or significant management shifts

• Launches - Creating support for new offerings or initiatives 

• Market Entry or Expansion - Building a presence in the new area 

• Public Policy and Advocacy - Crafting persuasive messages to engage with policymakers and mobilize public support 

• Transformation - Fostering understanding and adoption of new systems or processes

• Employee Engagement - Enhancing internal communication to boost morale, productivity, and culture

• Strategic Partnerships - Evaluating, forming, and announcing strategic partnerships or alliances with other organizations 

• Fundraising and Stakeholder Relations - Creating persuasive campaign materials and maintaining transparent communication

Jenny is a seasoned PR and marketing expert with over two decades of experience, specializing in serving publicly traded companies, small to mid-sized businesses, associations, and nonprofit organizations. She earned the Accreditation in Public Relations (APR) credential from the Public Relations Society of America (PRSA) in 2008, showcasing her commitment to professional excellence.

In 2023, Jenny was inducted into PRSA's prestigious College of Fellows—the highest recognition in the communications field for excellence, ethics, service, and leadership.

Jenny's career began at Atkinson Public Relations, where she worked with notable clients such as HCA, Pinnacle Financial Partners, Loews Hotels, and American Airlines. She later oversaw communications for TriStar Centennial Medical Center, HCA's flagship hospital. From 2010 to 2018, Jenny led PR, marketing, and community relations for Gaylord Opryland Resort and Convention Center, one of Marriott International's largest hotels, before returning to consulting.

A graduate of Lipscomb University, Jenny has received numerous industry and association awards and is a past recipient of the Nashville Emerging Leader Award (NELA) and the Nashville Business Journal's 40 Under 40 Awards.

Beyond her professional achievements, Jenny is deeply involved in her community. She was president of the Junior League of Nashville during its centennial celebration (2021-2022) and has served on the boards of the Oasis Center, Monroe Carell Jr. Children's Hospital at Vanderbilt, PRSA Nashville, Junior League, and Nashville Cable. Currently, she chairs communications for the Rotary Club of Nashville, serves as treasurer of the Nashville Chapter of PRSA, and regularly volunteers with Second Harvest Food Bank.

Jenny, her husband, and their daughter reside in East Nashville. They enjoy traveling, general aviation, and hiking with their dog, Piper.